BIO

I’m an award-winning marketer with a background in writing, music, strategy, and DEI. My career trajectory has been anything but linear, and I wouldn’t have it any other way — I even mentor other professionals on this exact topic. I grew up in Greater Boston, and I’ve been living in Brooklyn for seven years. My perfect day would involve writing a new song, watching an engrossing commentary video on YouTube, eating gluten-free French toast (shout out to Friedman’s) and taking my unicycle out for a spin.

VIA.PERKINS@GMAIL.COM

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KIND WORDS

“I can confidently say Via is a standout professional. Her strategic mindset and ability to think critically were invaluable to our team. She’s a great communicator, strategist, and team player who will undoubtedly continue to achieve great things in her career.”

- PAULA FERNANDEZ GAINO-HUMPHRIES, FORMER DIRECTOR OF MARKETING OPERATIONS AT CD BABY (12-YEAR COMPANY VETERAN)

“One of Via’s most valued skills is her faculty for asking the right questions; questions that are detailed, thoughtful, and ultimately result in focused action items for team members. Via often brought forth fresh perspectives and creative solutions to problems.“

- RACHEL BEARINGER, SOCIAL MEDIA MANAGER AT CD BABY

“If you need a marketing leader who delivers results, builds community, and moves with quiet power — Via Perkins is exactly that. She’s a strategic, insight-driven leader who takes initiative, delegates effectively, and sees projects through with care and clarity, always with an eye toward long-term impact.”

- AARON RAUS, FOUNDER OF THE FAM MUSIC

“Via is highly organized, dependable, and proactive in how she approaches her work, and her final deliverables are high quality. She is also a deeply empathetic person who doesn’t lose sight of the human on the other end of the conversation. I’d work with her again in a heartbeat.”

- ALEX LAHMEYER, FOUNDER AND DEI CONSULTANT

WEBSITE CREDITS

BRANDING: BYKATRIEN
WEBSITE: KAYLEIGH NOELE